The present time is not easy for entrepreneurs, especially those who are in SEO field. From tracking SERPs of client sites to increasing their conversion rates, you have to take care dozens of tasks simultaneously. Even if you fail at any one step, you may have to face endless difficulties in getting desired results. To make sure that doesn’t happen, keep in mind the below-mentioned points-
Be Aware of Social Media Promotion
You cannot ignore social media promotion and still managed to compete with your rivals in the market. Remember there are tens of millions of users who use social media on a daily basis. They can be your potential customers if you can present your products and services in front of them. So, leave no stone unturned when it comes to promoting your client’s business on various social media sites.
Stay Ahead Of Your Competition
Sharing your post on various social media sites is not enough, you have to stay ahead of your competition to survive and grow further. What you can do here is track your social media promotion activities, and based on the results you can decide whether it is worth your time or not. Since there are dozens of social media sites which are used for marketing purpose, you need a customized tool to track the performance of all of them. Start with a good URL shortener that can shrink URL as per your needs and then include other tools in your portfolio.
Why URL Shortener
Most users use social media platforms just to pass their free time and have fun. So, they wouldn’t like to click on any post that doesn’t look attractive. That’s where a good URL shortener can create a difference. It not only helps you make short URL but also empowers you to keep a close eye on user behavior. In a way, you can track all those customers who visit your site via that short link.
So, track your customers and offer them different products & services to increase the conversion rate and grow your business.
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